Thrifting has undergone quite the image change these last few years. Rebranded as “upcycling”, it’s being championed by a new generation of eco-conscious luxury brands and customers alike.
I love you, I love you not. When it comes to plastic, fashion has an extreme hot ’n cold situation going on, publicly declaring it a mortal enemy, yet at the same time lovingly embracing it like some mesmerizing mistress.
Imagine a world where you could plant and harvest your own shoes, put them back into the ground once you outgrow them, and eventually grow a new, shiny pair instead.